Introducing the All-New 2019 RAM Heavy Duty Laramie Longhorn
Ready to take on the new year with gusto, Ram has just unveiled the all-new 2019 Ram 2500 and 3500 Heavy Duty Laramie Longhorn Edition full-size luxury pickup truck! The Texas Auto Writers Association has awarded the Ram Laramie Longhorn the title of Luxury Pickup Truck of Texas for the last three years in a row, proving that it leads the market of upscale pickup trucks and sets an impeccably high standard in the process. As Head of Ram Brand Reid Bigland explains, “The new Ram Heavy Duty sets benchmarks in HD capability, ride and handling, luxury, materials, innovation and technology, extending well past any competitive offerings. The Laramie Longhorn is filled with more craftsman-like details, including wood surfaces and 100 percent full-grain leather seats, than any other truck in the segment. Yet as hardworking heavy-duty trucks, the Ram 2500 and 3500 give maximum effort all day, every day with confidence.”
A unique and incredible approach to luxury, each and every all-new Ram Heavy Duty Laramie Longhorn model is masterfully crafted with authentic materials such as wood, leather, and metal in order to enact an original and immersive experience every time you step inside. For starters, the dashboard is hand-wrapped in gorgeous full-grain leather and the armrests and door-panel coverings feature a Southwestern style. Covering the center console, seats, door-panel inserts and instrument panel, you’ll find a luxurious alligator skin-embossed material. Interior color options for this all-new full-size pickup include full-leather Black/Cattle Tan and Mountain Brown/Light Mountain Brown with contrast piping for a striking appearance. Externally, the new Ram Heavy Duty Laramie Longhorns all feature a chrome-slat grille which surrounds the ultra-bright premium LED headlights. 20-inch wheels are offered in a wide variety of different finishes so that the 2019 Ram Heavy Duty Laramie Longhorn is customized exactly to your liking.